mgm publication on the topic multichannel in the E-3 Magazin

With his short essay “Is multi tool/multi service the best path to multichannel?” in the latest edition of the E-3 Magazin (2016-11), Dr. Daniel Brodkorb, Co-CEO at mgm and responsible for the topic commerce, thinks about how to sensibly develop the tool and service landscape in times of an increasingly quicker differentiation with simultaneous cross-linking of most diverse commerce channels. He assumes future success in e-commerce mainly for those who simplify and consolidate their tool and service landscape.

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